Your Website Is A Convertible Mustang

Just about every aspect of digital marketing is driving internet traffic to your website. This is the mother ship and you need to treat it as such. We still see too many websites that were not created with responsive design, meaning they look strange and difficult to navigate on mobile devices. We are seeing approximately 42% of all client traffic coming from mobile devices and that number is likely to increase.

Your website must look good with easy navigation on mobile devices. Visitors must be able to click on a phone number or an email address to contact you. If they have to zoom in or write down the number then you are likely to lose them to a competitor whose site is mobile optimized. The idea is to convert visitors into either a phone call, an email or a walk-in.

Additionally, Google has been tightening up its algorithm to award higher rankings to sites that are optimized for mobile visitors – and with good reason. You don’t want to be pushed to page two or three of Google's search results. Get your site compatible for mobile devices immediately.